Certificate in Marketing

The Marketing Certificate of Achievement encompasses an area of study which includes a overall study of basic business issues, as well as specific issues relating to marketing and advertising.  This certificate is designed to prepare students to seek entry-level marketing and advertising jobs, and the courses supporting the certificate combine classroom lectures, demonstrations, and a wide use of technology to ensure relevant training.

Required courses:
BUS 130Introduction to Business3
BUS 185Elements of Marketing3
BUS 192Advertising3
Total Units9

Certificate of Achievement Level Student Learning Outcomes

Students completing the Marketing Certificate of Achievement will:

Be able to understand, analyze, and evaluate various business, marketing, and advertising principles; and be able to effectively apply those concepts in real-world workplace situations in the marketing field.