Business (BUS)

BUS 130
Introduction to Business
3 Units (AA/AS; CSU; UC)
54 lecture hours

Grade Mode: Pass/No Pass, Standard Letter

This is a foundation course in business administration. It is recommended for all students planning further study in this field. Lecture, discussion, and problems involve such topics as business finance, personnel, production, distribution, government regulations, and managerial controls.

BUS 132
Ethics in Business
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Standard Letter

This course emphasizes development of managerial decision-making skills utilizing ethical business standards for improvement of business organizations, communities, government, and international trade.

BUS 140
International Business
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Standard Letter

Strongly recommended: ENGL 101.

A comprehensive overview of international business with a global perspective on international trade including foreign investments, impact of financial markets, international marketing, and the operation of multi-national corporations.

BUS 141
International Marketing
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Standard Letter

Strongly recommended: BUS 130.

Concepts, principles, theory and practice of international marketing. United States and foreign marketing organizations, U. S. international marketing position, market entry strategies, analysis of foreign markets, culture and marketing, product design, pricing distribution, promotion, and sales.

BUS 142
Fundamentals of Importing and Exporting
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Standard Letter

Logistics management involving goods and services in different countries. International business environment, international transportation, intermediaries, import/export regulations, payment and risks, and cultural differences of the global supply chain.

BUS 146
Personal Finance
4 Units (AA/AS; CSU; CSUGE E)
72 lecture hours

Grade Mode: Standard Letter

Prerequisite(s): MATH 030 or higher.

Strongly recommended: ENGL 101.

This course covers the proper management of personal incomes and expenditures. Students will use statistical analysis to calculate dispersion (variance, standard deviation, and interquartile range) of various income and expenses. Students will also exam topics using quantitative and non quantitative methods on topics such as inflation and business cycles; commercial and savings accounts; budgets; charge accounts; installment buying; borrowing money; property, income, estate, inheritance, and gift taxes; life, health, accident, property and miscellaneous insurance; pension plans and Social Security; owning a home; investing in securities; and trust funds and wills. This course is an integrative approach to personal finance focusing on practical financial decision-making as well as the social, psychological, and physiological contexts in which those decisions are made. Students will perform calculations to analyze their savings, investments, budgets and develop a plan to meet financial goals. Students will use quantitative justification and statistical analysis to build an optimum financial portfolio.

BUS 150
Business English
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Pass/No Pass, Standard Letter

Strongly recommended: ENGL 101.

An introductory course in business writing, which includes a common-sense approach to the use of English grammar, punctuation and style in the business context, and strategies for effective writing of business-related communications. Recommended for business majors.

BUS 151
Public Speaking for Business
3 Units (AA/AS)
54 lecture hours

Grade Mode: Standard Letter

Strongly recommended: ENGL 101.

This course is an introduction to public speaking and presentation methods. This course covers a variety of business-related public speaking styles and formats. Emphasis will be placed on preparing logical, well-organized, accurate verbal communication. Critical evaluation, reporting and listening skills will also be a focus. Students will learn how to use technology to create audio/visual aids, as well as speaker outlines/notes and audience handouts to assist in their presentations. Presentation topics will be business related.

BUS 152
Business Communications
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Pass/No Pass, Standard Letter

Prerequisite(s): ENGL 101 or ENGL 101H.

Strongly recommended: BUS 150.

A study of principles and strategies for developing effective written and oral communication skills for use in the workplace and in business. Several types of written and oral forms of business communication are highlighted. Recommended for business majors.

BUS 160
Business Law and the Legal Environment I
3 Units (AA/AS; CSU; UC)
54 lecture hours

Grade Mode: Pass/No Pass, Standard Letter

A study of law, with an emphasis on the law's relationship to business. Topics covered include the legal environment of business, court procedures, jurisdiction, torts and crimes in the business environment, intellectual property, principles of contract law, commercial transactions, and ethical business practices.

BUS 161
Business Law and the Legal Environment II
3 Units (AA/AS; CSU; UC)
54 lecture hours

Grade Mode: Pass/No Pass, Standard Letter

A study of law, with an emphasis on the law's relationship to business. Topics covered include agency, employment law, consumer law, environmental law, sole proprietorships, franchises, partnerships, corporations, insurance, real and personal property, landlord-tenant law, wills and trusts, elder law, creditors' rights and remedies, secured transactions, bankruptcy law, negotiable instruments, antitrust law, professional liability, and international law.

BUS 163
International Business Law
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Standard Letter

A survey course designed to acquaint the student with International Business Law. Includes discussions regarding the responsibilities of states for the treatment of aliens and foreign businesses, multinational enterprises, foreign investments, importing and exporting, and money and banking. This is an elective course which may be used to satisfy the Associate in Arts or Associate in Science degree requirement in Business.

BUS 170
Small Business Management
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Pass/No Pass, Standard Letter

Strongly recommended: ENGL 101.

The study of business organization emphasizing the small independently owned business. Instructional topics include discussion of the benefits of small business, creation of a new venture, marketing, managing, financial, and administrative controls.

BUS 172
Human Resources Management
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Standard Letter

The study of Human Resources Management emphasizing employer/employee relationships, communications, employee selection, job analysis and description, job motivation and productivity, employee benefits, principles of collective bargaining, labor relations, O.S.H.A., and affirmative action.

BUS 175
Introduction to Management
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Pass/No Pass, Standard Letter

Strongly recommended: ENGL 101.

A course focusing on communication, decision making, and leadership for administrative and managerial positions in business, government, the professions, and the volunteer sector.

BUS 185
Elements of Marketing
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Standard Letter

Strongly recommended: ENGL 101.

A course focusing on the moving of goods, services, and ideas from producer to consumer. Topics include: functions and institutions of marketing; marketing research and customer motivation; buying, selling, pricing and competition; transportation, storage and packaging; banking, communication, and insurance.

BUS 192
Advertising
3 Units (AA/AS; CSU)
54 lecture hours

Grade Mode: Pass/No Pass, Standard Letter

Strongly recommended: ENGL 101.

A study of media advertising, including magazine, television, radio, newspaper, and direct mail; the purpose and cycles of advertising; laws affecting advertising; and economic effects of advertising.